Where everyone can learn Design!

How to commission better illustration

Illustration is a key part of many brands, and it’s so important it’s recently been added as one of three new craft categories at the Brand Impact Awards. In this piece, category judges explain why illustration is so key to many brands, as well as how commissioners, illustrators and designers can work together to make the most of the medium. 

If you’ve created some incredible illustration for a brand, there’s still time to enter the Brand Impact Awards. You have until 26 June to submit your best work.

(Image credit: Future)

“Illustration’s potential is endless, especially when you’re designing in categories that are generally generic and dull,” enthuses NB’s Alan Dye. “It can instantly bring empathy, warmth and joy to a saturated and homogenised corporate world.”

Leave A Reply

Your email address will not be published.